A photographer’s gadget
for control and sharing
for control and sharing
O B J E C T I V E
Redesign an existing app for our day-to-day use. Turn the Fujifilm Camera App into a highly functional and intuitive app. Identify the app’s main objectives and solve them in a thoughtful and engaging way for the user.
S O L U T I O N
Simplify the steps to three main objectives: transfer images to the phone, use the phone as a remote control and geo-tag images. Use a single color to highlight where the user’s eye must follow. Make the interface very similar to the camera’s so that the user feels at home
